LAWRENCEVILLE, Ga. – The Southern Collegiate Athletic Conference announces that Texas Lutheran University has won the #SCACTrending title for the week beginning Monday, January 19 and ending Sunday, January 25.
The Bulldogs remain on top for their fourth consecutive week and 11th overall win after totaling 194 points. The points were split almost evenly among Twitter and Instagram, earning 100 and 94, respectively.
After two weeks in fourth place, the University of Dallas moved back up to the second spot with 138 points. The Crusaders excelled on Twitter, earning 94 of their total points there. Colorado College was bumped out of second by UD, earning third place this week with 113 points. Schreiner University rounds of the top half of the competition with 76 points this week, dropping one spot from last week to No. 4.
Coming in fifth place for the second week in a row is Centenary College who posted 69 points this week. Austin College and Trinity University were right behind, tied for sixth place with 68 points. The ‘Roos split their points among Twitter and Instagram 46-22, whereas Trinity relied almost solely on Twitter points, earning 60 there.
The points are tallied based on the usage of an institution-specific hashtag. Each time the hashtag is used on Twitter, a school will receive one points, while every usage on Instagram will add two points.