LAWRENCEVILLE, Ga. – The Southern Collegiate Athletic Conference announced the winner of the SCAC Trending completion Tuesday, naming the Texas Lutheran University Bulldogs as the winner for the first week, Wednesday, September 3 through Monday, September 8.
The Bulldogs accumulated 392 points, stemming from the usage of “#TLUBulldogs” during the week. This is almost two times more than the second place school, Southwestern University. In this same time period, TLU saw large increases in their social media following, gaining 60 Twitter followers and 79 followers on Instagram.
Points were tallied by hashtag usage on Twitter and Instagram, with one point awarded for every time the school's designated hashtag was used in a tweet and two points each time a it was used in an instagram picture taken at a school-sponsored sporting event.
The winning school will nominate one or more student-athletes to gain access to the SCAC Instagram account, using it to post photos from sporting events over the weekend. The students that will be taking over the account will be announced Thursday morning.
See the chart below for details on how each school performed.
